Want Inquiries Super Quick? Your Business Can Be Top of Google Tomorrow.
For High-End Clients who require Custom Built Campaigns far in excess of 18 keywords and/or have multiple platforms, landing pages or websites. You will be elevated to a monthly review with the Google Ads Specialist and personal one-on-one contact with the Digital Marketing Manager — face to face meetings will be scheduled every 8 weeks. Become one of our Blue Chip Clients today by requesting a written proposal with a highly-specific detailed analysis.Get Started
Over the years, paid advertising on Google has become more prominent in every way possible. There use to be only a couple of Ads, then Ads were added to the right hand side of the page. The bottom of the page was next for Google’s ideas, and then not too long ago, the Ads went from the top 3 positions being paid clicks, to the top 4. What’s next from the Google team?
Google is always looking to expand their PPC (Pay-Per-Click) spaces on the search engine. However the Organic (Natural) results will always have to be there, otherwise, people will simply stop using their search engine. But they will certainly do their best to keep changing things around, especially to irritate SEO companies. The reason for this is because they hate companies giving their money for SEO — they want you to spend your money on Google Ads.
There is a very good argument that if you're active in your Google advertising, then you should most definitely invest in both Organic and Paid Ads. It’s simply good to spread your money into both areas, to cover multiple positions on Google for your business. Why have one spot, when you can have two, right? Makes good business sense, and although Google would never admit it, it’s highly likely doing Adwords actually helps your Organic results. Just know this though — everything Google does is to try and make you spend money on PPC.
Google Ads is not as straightforward as it was many years ago. In fact, most people with a little learning and implementing could play around with it themselves and run their own PPC campaigns quite successfully. Not anymore! Google Ads is as complex now as ever and it now comes equipped with exams and qualifications from Google, that companies are sending their PPC specialists to, so they can proudly advertise the fact on their websites. Make no mistake — Google Ads is very difficult and requires an expert of specific calibre, just like Facebook Ads.
When setting up campaigns these days, you have a myriad of elements in front of you for strategy and implementation. You are faced with too many to mention here, but to give you a 10,000 foot view, here are a few; Ad groups, cost-per-click, bidding, budget analysis, metrics, GEO-targeting locations, radius, grouping, tiered demographics, display network, placements and banner image Ads. Among all those are many ways to get a terrific ROI for your business, including the brilliant GDN (Google Display Network).
Net Hoster's easy and affordable monthly payment plans will help you get up and running immediately — contact us now on 13 32 00 to discuss a FREE no obligation proposal specifically customized to fit your business.
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